18: Sarah Evans, How Client Experience can be Part of Your Marketing Plan

It is my pleasure to welcome Sarah Evans from Sarah Evans Weddings to the podcast today. Sarah and I connected on Instagram and I was thrilled to learn she is also a local Colorado girl like me! Sarah is a full-time wedding planner and blogger with a background in advertising and social media marketing. She launched her business at the beginning of 2016 and through her advertising talent was able to book 14 brides in her first year! So impressive!

Today we talk specifically about the importance of client experience and how Sarah has started to be intentional with her client experience so it can become a holistic, yet effective, part of her marketing plan. 

We also discuss Sarah's awesome email list opt-in and how she's using a really valuable freebie to grow her list. 

Resources in the Episode

Aisle Planner

Honeybook

Asana

Paper Notebook (in her brand color of Blush of course!)

Alex Estes' Scripture Hand Lettering Journal