Created for female entrepreneurs who want to grow a profitable, sustainable, and fulfilling business in the wedding industry—She Creates Business offers up brand-building resources, practical marketing strategies, and realistic revenue ideas through thought-provoking interviews with creator Kinsey Roberts and fellow wedding-industry pros.
With listeners from Atlanta to Australia, She Creates Business was built around the idea of no-fluff—but always-fun—content. Think of each episode as a mini masterclass. Regardless of where listeners are in their wedding-industry career, they gain approachable tools and implementable tips to grow their brand, build a solid marketing strategy, and sustain consistent growth along the way.
With guests ranging from industry educators and thought leaders to vendors and business owners, She Creates Business sheds the spotlight on a diverse array of women in the wedding industry and dives deep into their brand growth, business sustainability, and strategic marketing efforts. Above all, She Creates Business aims to be a realistic representation of working in the wedding industry and all of the stress, struggle, and success that comes along with it.
Psst...ready for some wedding-industry wisdom but not sure where to start? Check out our three most popular episodes:
A deep-diving communicator by nature and digital marketer by trade, Kinsey knew for years she wanted to start a podcast (she even had a white Yeti mic sitting in a box waiting patiently for the moment). In 2016, after a decade-long tenure in the hospitality and marketing world, she found herself building her own wedding venue on a family ranch—and, through that new venture, had the opportunity to connect with fellow female wedding pros at the Creative Heart Conference in Colorado.
Before the conference was over, it all clicked for Kinsey: she knew she wanted to finally put that microphone to use and build an empowering digital community for women entrepreneurs in the wedding industry. Within a month of attending that conference, She Creates Business was live on iTunes.
Naturally curious and a true host at heart, Kinsey loves having thought-provoking, no-nonsense conversations with each of her guests. She focuses her interview questions on the meaningful over the mundane (no weather updates here)—and has a serious knack for getting guests to open up. Always looking to dig deep and connect on a genuine level, she never outsources her guest-booking, research, or communication process (a decision that’s led to some incredible content and lasting connections over the years).
A wedding venue educator, marketer, co-owner of Vista View Events, and a Certified Wedding Planner through The Bridal Society, when Kinsey isn’t sitting down with brand-building women for She Creates Business, you can find her co-hosting The Venue Podcast, attending an industry conference, or helping wedding pros build their marketing efforts and content strategy. On the rare occasion, she’s not immersed in the world of weddings, she’s likely wandering around her family ranch with her husband and two boys or hosting friends for a fun-filled, family-style dinner.
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